HighAdvocacy

HighAdvocacy is a customer advocacy platform for marketing, sales, and customer success teams that need a reliable way to collect customer proof without chasing people across Slack, email, and separate tools. It helps teams gather reviews, testimonials, customer references, videos, and case-study material through repeatable campaigns that keep proof organized and ready to use.

Teams can create a campaign and share it as a page or widget. Customers respond in their own words, choose where they want to post, and submit their proof for review. Once approved, submissions are stored in a shared library alongside customer and company context, making it easier to find the right quote, review, video, or reference when it is needed.

Key Features

Review Collection

HighAdvocacy helps teams collect customer reviews across buyer-facing platforms.

Rather than sending individual requests and tracking responses manually, teams can create repeatable campaigns for gathering customer feedback and advocacy.

Video Testimonials

Customers can record video testimonials directly from a shared link without requiring a scheduled call.

This makes it easier to collect authentic customer videos while reducing the coordination required from both the customer and internal team.

Social Proof Collection

Teams can collect social posts and keep the supporting context attached.

Submissions can include:

• Post links
• Screenshots
• Customer and company context
• Approval information

This makes social proof easier to verify and reuse later.

Text Testimonials

Collect written customer testimonials that can be reused across marketing and sales materials.

Approved quotes can be used for:

• Websites
• Pricing pages
• Sales decks
• Email campaigns
• Other customer-facing materials

Case Study Creation

HighAdvocacy can turn proof that has already been collected into case-study material.

Instead of starting every customer story from a blank document, teams can build case studies from existing advocacy submissions.

Automatic Proof Checking

Submissions can be checked before rewards are released.

This gives teams a structured approval step while allowing rewards to be tied to approved customer advocacy rather than relying entirely on manual follow-up.

Shared Advocacy Library

Approved customer proof is stored in one shared library with relevant context attached.

Teams can keep track of:

• Who provided the proof
• Their company
• Where the proof was posted
• When it was approved
• The type of advocacy collected

The library creates a reusable source of customer proof rather than allowing testimonials and references to become scattered across internal conversations and documents.

Campaign Pages and Widgets

Campaigns can be shared through a dedicated page or widget.

The same approach can also support showcase use cases, giving teams a repeatable way to collect and present customer advocacy.

Built For Marketing, Sales & Customer Success Teams

HighAdvocacy is designed for teams that regularly need customer proof for deals, launches, campaigns, and ongoing marketing.

It is particularly useful for:

• Marketing teams collecting reusable social proof
• Sales teams needing customer references quickly
• Customer success teams identifying advocacy opportunities
• B2B companies building customer story libraries
• Growing teams replacing scattered advocacy workflows with one system

Common Use Cases

• Review campaigns: Ask customers for reviews across buyer-facing platforms.
• Video testimonials: Collect customer videos without scheduling recording sessions.
• Social proof: Capture social posts along with screenshots and links.
• Website testimonials: Build a library of approved quotes for website pages.
• Sales enablement: Find relevant customer references when a deal requires proof.
• Case studies: Create customer stories from proof already collected.
• Product launches: Gather advocacy that can support a launch campaign.
• Customer advocacy programs: Run repeatable campaigns instead of one-off requests.
• Reward-based campaigns: Connect customer rewards to approved submissions.

Why It Matters

Customer proof often exists long before a marketing or sales team needs it, but that proof can become difficult to find when it is scattered across Slack conversations, emails, tickets, documents, and social platforms. Even when a team has strong customer advocates, turning those moments into reusable assets can require significant manual coordination.

HighAdvocacy brings collection, checking, approval, and organization into a repeatable campaign workflow. The shared library is particularly useful because approved proof stays connected to the customer, company, source, and approval context.

That means sales can find a relevant reference when a deal needs one, marketing can pull an approved quote for a pricing page or campaign, and customer success can maintain a record of customer advocacy without recreating the process each time.

Collect and Organize Customer Proof With HighAdvocacy

Create advocacy campaigns, collect reviews and testimonials, verify submissions, and keep approved customer proof in one searchable library. HighAdvocacy gives marketing, sales, and customer success teams a repeatable way to turn customer experiences into ready-to-use reviews, quotes, videos, references, and case-study material.