SheepLaunch

sheeplaunch is a product launch platform for software makers who want to generate early attention for a new release. It gives founders, indie builders, and product teams a dedicated place to launch their products, gain visibility, find early supporters, and compete for attention through ongoing rankings.

The platform is built around a simple discovery and points-based system. Users can launch a product, earn points through participation, and use those points to increase visibility on the platform. Rather than limiting attention to a single launch day, sheeplaunch also tracks products across different time periods.

Key Features

Product Launch Discovery

Launch a software product and make it discoverable to people looking for new tools.

sheeplaunch gives makers a dedicated place to introduce products and build early visibility.

The platform is designed for new releases that need:

• Initial exposure
• Early supporters
• Product discovery
• Launch momentum
• Ongoing visibility

This can be useful for founders who want to put a new product in front of an audience without building an entire launch campaign from scratch.

Daily, Weekly, and Monthly Rankings

Compete for visibility across multiple ranking periods.

sheeplaunch highlights top products based on different time windows, including:

• Daily rankings
• Weekly rankings
• Monthly rankings

This gives products multiple opportunities to gain attention instead of concentrating all visibility on a single launch day.

A product may continue to appear in rankings after its initial launch, depending on its performance and activity.

Points-Based Visibility System

Earn points and use them to increase product visibility.

The platform uses a points system that allows participants to earn points through launches and other platform activity.

Those points can then be redeemed for additional visibility.

This creates a system where makers can actively participate in the platform and use accumulated points to support future product promotion.

Ongoing Product Exposure

Keep products visible beyond the initial launch.

The ranking structure is designed to give launches continued opportunities for discovery through different time-based leaderboards.

This can help products gain attention through:

• Daily performance
• Weekly rankings
• Monthly rankings
• Continued platform visibility

For smaller products, this can provide additional chances to compete for attention after the first day.

Early Support and Audience Discovery

Find the first people who may be interested in a new product.

sheeplaunch focuses on early-stage product discovery rather than broad marketplace browsing.

This makes it suitable for makers looking to:

• Introduce a new tool
• Find early supporters
• Generate initial awareness
• Build launch momentum
• Put a product in front of potential users

The platform is particularly relevant during the early stages of a product launch, when gaining the first wave of attention can be difficult.

Built for Software Product Launches

sheeplaunch combines product discovery, rankings, points, and visibility incentives into a platform designed to help software makers introduce new products and build early momentum.

Key benefits include:

• Launch software products on a dedicated platform
• Gain early product visibility
• Reach potential supporters
• Compete in daily rankings
• Appear in weekly top-product rankings
• Gain visibility through monthly rankings
• Earn points through platform participation
• Redeem points for additional visibility
• Keep products discoverable beyond launch day
• Build early momentum around a new release
• Give smaller launches opportunities to compete for attention

Built For

• SaaS Founders
• Indie Hackers
• Software Makers
• Startup Founders
• Product Builders
• Developers
• Solo Founders
• Startup Teams
• AI Tool Creators
• Micro SaaS Builders
• Early-Stage Startups

Common Use Cases

• Launching a new SaaS product
• Announcing a new software tool
• Generating early product awareness
• Finding initial supporters
• Building momentum around a launch
• Promoting an indie project
• Increasing product visibility
• Competing in daily product rankings
• Gaining attention through weekly rankings
• Keeping a product visible after launch day
• Using earned points for additional promotion
• Introducing a product to an early audience

Why It Matters

Launching a new software product can be difficult when there is no existing audience or dedicated launch campaign. Founders and indie builders often need to create awareness while also continuing to build, market, and improve the product.

sheeplaunch provides a dedicated environment for product discovery and early visibility. Makers can launch their products, compete for attention through daily, weekly, and monthly rankings, and use the platform's points system to unlock additional visibility.

The ongoing ranking structure is particularly useful for smaller launches because attention is not limited to a single moment. Products have multiple opportunities to surface over time, giving founders a clearer path to continue building awareness after the initial launch.

Launch Your Product and Build Early Momentum

Submit your software product to sheeplaunch, make it discoverable to an audience interested in new tools, compete for visibility in daily, weekly, and monthly rankings, earn points through participation, and use those points to gain additional exposure while building early momentum around your launch.