Swetrix

Swetrix is a privacy-first web and product analytics platform for teams that want detailed reporting without cookies or invasive tracking. It brings traffic analytics, conversion tracking, performance monitoring, error tracking, and user behavior insights into one dashboard.

The platform is designed for site owners, product teams, and marketers who need a clearer view of how people use their websites and products while keeping data collection privacy-focused. It supports everything from real-time traffic and campaign tracking to funnels, session analysis, and performance monitoring.

Key Features

Real-Time Analytics

Monitor website and product activity as it happens without relying on sampled data.

• Real-time pageviews and visitor data
• Referrer and country tracking
• Device and browser insights
• Campaign and UTM tracking
• Custom events and goals
• Real-time reporting without sampling

Privacy-First Tracking

Track website activity without relying on cookies or invasive user tracking.

• Anonymous analytics
• Cookie-free tracking
• No cookie banners required
• Privacy-focused data collection
• Designed for privacy-conscious teams

Conversion & Product Analytics

Understand how visitors move through your website or product and where they drop off.

• Custom events
• Goals and conversions
• Funnels
• Session analysis
• Product analytics
• User behavior insights

Performance Monitoring

Track real-world website performance and identify pages that may be slowing users down.

• Real user page load monitoring
• Page performance insights
• Slow-page identification
• Performance visibility alongside analytics

Error Tracking

Monitor JavaScript errors and understand where technical problems are affecting users.

• JavaScript error capture
• Affected page tracking
• Browser and device context
• Error visibility alongside traffic data

Session Replay

Review recorded user sessions to better understand behavior and friction.

• Recorded visit sessions
• User behavior analysis
• Friction and usability insights
• Session context alongside analytics

Alerts & Bot Filtering

Stay informed about important changes and filter unwanted traffic from reports.

• Email alerts
• Slack notifications
• Telegram notifications
• Discord notifications
• Webhook alerts
• Browser push notifications
• Basic and strict bot filtering

Experiments & Feature Flags

Test changes and control how new features are introduced to users.

• A/B testing
• Experiment tracking
• Feature flags
• Gradual feature rollouts

Open Source & Self-Hostable

Swetrix gives teams the option to inspect the underlying code or run the analytics platform on their own infrastructure.

• Open-source codebase
• Self-hosting support
• Auditable implementation
• Suitable for teams that want infrastructure control

SEO & GEO Insights

Connect search data with analytics to understand how your site performs in search.

• Google Search Console integration
• SEO insights
• GEO insights
• Search performance context

Built For Privacy-Focused Analytics

Swetrix is designed for teams that want useful analytics without relying on traditional cookie-based tracking.

It is particularly suited to:

• Website owners monitoring traffic and conversions
• Product teams analyzing user behavior and funnels
• Marketers tracking campaigns and UTMs
• Developers monitoring performance and errors
• Privacy-conscious teams looking for cookie-free analytics
• Self-hosting teams that want control over their analytics infrastructure

Common Use Cases

Website Analytics

Track visitors, pageviews, referrers, countries, devices, campaigns, and other website activity from a single dashboard.

Conversion Tracking

Set up goals and custom events to understand which pages and actions contribute to conversions.

Product Analytics

Use funnels and session analysis to understand how users interact with a product and where they encounter friction.

Website Performance Monitoring

Monitor real user page load times and identify pages that may be affecting the browsing experience.

Error Monitoring

Capture JavaScript errors and see which browsers, devices, and pages are affected.

Privacy-Focused Analytics

Replace cookie-heavy analytics workflows with anonymous, cookie-free tracking designed around privacy.

Analytics, Monitoring, and Product Insights in One Platform

Swetrix brings several parts of website and product monitoring into the same analytics environment. Instead of separating traffic reporting, conversions, performance issues, errors, and session behavior across different tools, teams can access them from one dashboard.

That makes it possible to connect what users are doing with what is happening technically on the site. A team can see traffic and conversions while also investigating slow pages, JavaScript errors, or session behavior.

Lightweight Tracking Without Cookies

The platform focuses on collecting useful analytics without cookies or invasive tracking mechanisms. Its lightweight tracking script can be integrated with CMS platforms, frameworks, and custom technology stacks without requiring a separate SDK.

This makes Swetrix suitable for teams that want analytics while keeping the tracking layer relatively simple and privacy-focused.

Open Source and Self-Hosted Analytics

For teams that need greater control over their analytics infrastructure, Swetrix is open source and self-hostable. This provides an option to inspect the implementation and operate the platform on their own infrastructure rather than relying entirely on a hosted analytics service.

Performance, Errors, and User Behavior

Swetrix goes beyond traditional traffic reporting by combining analytics with performance monitoring, error tracking, and session replay.

Teams can connect page performance and technical errors with user activity, making it easier to understand not just how many people visited a page, but whether technical issues or slow experiences may be affecting their behavior.

Why It Matters

Traditional analytics platforms can require cookies, consent banners, extensive configuration, or multiple separate tools for understanding traffic, conversions, performance, and errors.

Swetrix takes a more consolidated approach. It combines privacy-focused analytics with conversion tracking, session analysis, performance monitoring, error tracking, alerts, experiments, and feature flags in one platform.

The result is a single analytics workflow for teams that want actionable website and product data while keeping privacy, performance, and infrastructure control in focus.

Privacy-Focused Analytics for Modern Websites

Track traffic, conversions, performance, errors, and user behavior with cookie-free analytics, real-time reporting, session replay, open-source infrastructure, and self-hosting support.