Ekaav - Plan marketing journeys

Plan complex marketing campaigns with interactive customer journeys instead of static documents and spreadsheets. Ekaav is a visual marketing journey planner built for marketers, GTM teams, founders, consultants, and agencies that want to map audience journeys, align messaging, organise campaign touchpoints, and share strategy in a clear, collaborative format.

Design Marketing Journeys That Connect Every Touchpoint

Instead of managing campaign plans across slide decks, documents, and whiteboards, Ekaav brings the entire customer journey into one interactive workspace. Map multiple audience segments, define every touchpoint, connect messaging and assets, visualise conversion paths, and share the complete strategy through interactive links.

Whether you're planning product launches, demand generation, lifecycle marketing, or multi-channel campaigns, Ekaav helps teams understand how every interaction contributes to customer acquisition and retention.

Key Features

Visual Customer Journey Mapping

Plan complete marketing journeys from first touch to conversion.

Map journeys for:

• Customer acquisition
• Lead nurturing
• Product adoption
• Customer retention
• Multi-stage campaigns

within one visual workspace.

Multi-Audience Campaign Planning

Design separate journeys for different customer segments.

Manage multiple audiences by mapping:

• Buyer personas
• Customer groups
• Target markets
• Prospect segments
• User journeys

inside the same campaign.

Touchpoint Mapping

Organise every customer interaction across channels.

Connect touchpoints including:

• Email campaigns
• Digital advertising
• Webinars
• Landing pages
• Sales conversations

to create a complete customer journey.

Messaging & Content Context

Keep campaign messaging aligned across every interaction.

Attach supporting materials such as:

• Calls to action
• Creative assets
• Team notes
• Messaging guidance
• Campaign content

directly to each touchpoint.

Conversion Path Planning

Visualise how prospects move through your campaign.

Define:

• Decision points
• Branching journeys
• Conversion stages
• Customer actions
• Outcome paths

to better understand campaign flow.

Interactive Campaign Sharing

Present marketing strategies through live interactive links.

Share:

• Campaign journeys
• Customer flows
• Strategy presentations
• Planning documents
• Marketing roadmaps

without exporting static PDFs.

Reusable Campaign Components

Save time by reusing common marketing elements.

Reuse:

• Touchpoints
• Campaign steps
• Marketing channels
• Journey components
• Strategic building blocks

across multiple campaigns.

Campaign Relationship Mapping

Understand how campaigns connect across the customer lifecycle.

Visualise:

• Shared touchpoints
• Linked campaigns
• Cross-channel journeys
• Audience overlaps
• Marketing relationships

within one planning environment.

Built for Strategy & Collaboration

Create plans that are easy to understand across teams.

Useful for:

• Marketing planning
• Client presentations
• Internal workshops
• GTM strategy
• Cross-functional collaboration

using a visual planning approach.

Free to Start

Explore the platform without upfront commitment.

The platform offers:

• No-account access
• Easy onboarding
• Immediate planning
• Interactive workspace
• Flexible evaluation

for teams getting started.

Built for Marketing Strategy Planning

Ekaav combines customer journey mapping, audience planning, touchpoint management, messaging organisation, conversion path visualisation, reusable campaign components, and interactive sharing into one complete marketing planning platform.

Key benefits include:

• Customer journey mapping
• Marketing campaign planner
• GTM planning software
• Visual marketing strategy
• Campaign journey builder

Built For

• Marketing Teams
• GTM Teams
• Startup Founders
• Marketing Consultants
• Digital Agencies
• Growth Teams

Common Use Cases

• Planning multi-channel marketing campaigns
• Mapping customer acquisition journeys
• Designing lead nurturing flows
• Aligning campaign messaging
• Presenting marketing strategies to clients
• Visualising conversion funnels

Why It Matters

Marketing strategies are often scattered across presentation decks, planning documents, spreadsheets, and project management tools, making it difficult to understand how customer journeys fit together. Ekaav brings planning into a single visual workspace where teams can map audience journeys, organise touchpoints, connect messaging and creative assets, visualise conversion paths, and share interactive campaign plans. With reusable journey components, campaign relationship mapping, and collaborative presentation capabilities, teams can design, explain, and refine marketing strategies before execution begins.

Plan Marketing Campaigns With Interactive Customer Journeys

Map customer acquisition and retention journeys, organise multiple audience segments, connect emails, ads, webinars, landing pages, and sales conversations, attach messaging and creative assets to every touchpoint, visualise conversion paths, reuse campaign components, share interactive campaign plans with clients and teams, and keep your entire marketing strategy organised in one visual workspace.