OneUp Today
AI marketing agents that find Reddit leads, draft outreach in your voice, and publish across multiple platforms with your approval.

OneUp Today is an AI-powered customer acquisition and outreach platform that helps founders and small teams find high-intent conversations, draft personalized responses, and manage outreach without giving up control over what gets sent. It monitors platforms such as Reddit for relevant buying signals, then uses AI agents to identify opportunities, prepare DMs and replies, and support content and SEO workflows.
The platform is designed for SaaS founders, indie hackers, B2B teams, and small businesses that want to generate conversations with potential customers instead of spending all their time maintaining a traditional content queue. Rather than automatically sending messages or publishing content without oversight, OneUp Today keeps DMs, replies, and posts in a review workflow so users can approve the final output before anything goes live.
Key Features
Reddit-Based Lead Discovery
Find potential customers who are already discussing problems related to your product.
OneUp Today uses a Lead Agent to monitor relevant subreddits and identify posts that may show buying intent.
The workflow can help surface:
- High-intent conversations
- Relevant customer problems
- Product-related questions
- Purchase consideration signals
- Requests for recommendations
- Potential outreach opportunities
This allows founders and teams to focus on conversations where people are already actively looking for help or solutions.
Lead Scoring and Opportunity Prioritization
Evaluate incoming conversations before deciding where to engage.
The Lead Agent can score relevant posts and help teams prioritize opportunities based on the signals found in the conversation.
This can help users focus on:
- Higher-intent prospects
- Relevant discussions
- Potential customer needs
- Priority outreach opportunities
- Conversations worth responding to
Instead of manually reviewing every post, teams can use the workflow to narrow down which conversations may deserve attention.
AI-Powered Personalized Messaging
Draft outreach based on the specific context of each conversation.
The Messaging Agent uses the person's own words and the surrounding discussion to prepare personalized outreach.
Messages can be designed around:
- The user's stated problem
- Conversation context
- Relevant product positioning
- Personalized messaging
- Individual customer needs
- Natural outreach language
This helps reduce reliance on generic templates that can feel disconnected from the actual conversation.
Voice-Matched Writing
Create responses that are intended to sound more like the person or brand sending them.
OneUp Today can draft messaging based on a preferred writing style or voice.
This can support:
- Personalized outreach
- Brand-consistent replies
- Founder-led communication
- Less generic messaging
- More natural conversation flow
- Consistent communication across channels
The goal is to help AI-generated drafts fit the user's communication style rather than relying on a standard outreach template.
AI Reply Agent
Draft public responses for relevant conversations across social platforms.
The Reply Agent can prepare responses for platforms including:
- X
Replies can be drafted before publishing, allowing users to review the content and decide whether to send it.
This supports a workflow where AI assists with response preparation while the final publishing decision remains with the user.
Human Approval Workflow
Keep control over every message, reply, and post.
OneUp Today is designed so generated actions remain as drafts until the user approves them.
The review workflow can apply to:
- Direct messages
- Public replies
- Social posts
- Outreach content
- AI-generated messaging
This gives founders and teams an opportunity to check relevance, accuracy, and tone before anything is sent from their account.
Human-Paced Browser-Based Sending
Keep account activity connected to the user's own workflow.
The browser-based sending flow is designed to move approved messages through the user's own account rather than operating as an unrestricted automated sending system.
The workflow emphasizes:
- User review
- Draft approval
- Controlled sending
- Human-paced activity
- Account-level control
This approach can be useful for teams that want AI assistance with outreach while remaining involved in the final communication process.
Multi-Platform Content Publishing
Turn ideas into content for multiple platforms.
The Content Agent can help adapt content for a range of publishing channels, including:
- X
- Threads
- YouTube
- TikTok
- GitHub
This allows teams to start with one idea and adapt it into content suitable for different audiences and platforms.
AI Content Agent
Create and repurpose content without starting from a blank page each time.
The Content Agent can support workflows such as:
- Turning ideas into posts
- Repurposing content
- Creating platform-specific variations
- Preparing social content
- Adapting messaging for different channels
- Expanding a single concept into multiple formats
This can help small teams maintain an active content presence while reducing the amount of manual rewriting required.
SEO Agent
Support article creation and search-focused content workflows.
The SEO Agent is designed to help with:
- Article generation
- SEO-focused content
- Search visibility work
- Content planning
- Ranking-oriented workflows
- Ongoing content production
This adds a longer-term acquisition channel alongside direct conversations and social engagement.
Website Chatbot Agent
Capture potential leads directly from your own website.
The Chatbot Agent provides another acquisition channel by helping businesses engage visitors on their site.
This can support:
- Lead capture
- Visitor conversations
- Initial customer engagement
- Website inquiries
- Automated responses
- Follow-up opportunities
This allows teams to combine outbound conversation discovery with inbound lead capture.
Multi-Agent Customer Acquisition Workflow
Use specialized AI agents for different stages of customer acquisition.
OneUp Today combines six agents around the broader workflow:
- Lead Agent
- Messaging Agent
- Reply Agent
- Content Agent
- SEO Agent
- Chatbot Agent
Together, these agents can support the process from discovering relevant conversations to drafting outreach, publishing content, improving search visibility, and capturing inbound leads.
Pay-Per-Action Pricing
Pay based on the actions you use instead of maintaining a recurring subscription.
The platform uses a pricing model that includes:
- No subscription requirement
- Pay-per-action pricing
- Visible action costs
- Flexible usage
- Usage-based spending
This may appeal to founders and small teams that want to control costs based on how actively they use the platform.
Built for Customer Conversations and AI-Assisted Outreach
OneUp Today combines Reddit-based lead discovery, AI-powered lead scoring, personalized messaging, voice-matched outreach, public reply drafting, multi-platform content creation, SEO workflows, website chatbot functionality, and human approval into one customer acquisition workflow.
Key benefits include:
- Reddit lead generation
- High-intent conversation discovery
- AI-powered outreach
- Personalized DM drafting
- Voice-matched messaging
- Human-approved publishing
- Multi-platform content creation
- SEO content support
- Website lead capture
Built For
- SaaS Founders
- Indie Hackers
- B2B Teams
- Startup Founders
- Growth Teams
- Small Marketing Teams
- Solo Founders
- Businesses Looking for Customer Conversations
Common Use Cases
- Finding high-intent discussions on Reddit
- Identifying people actively looking for solutions
- Drafting personalized outreach messages
- Preparing public replies for Reddit, X, and LinkedIn
- Maintaining a founder-led outreach workflow
- Reviewing AI-generated messages before sending
- Repurposing one idea across multiple social platforms
- Creating SEO-focused articles
- Capturing leads through a website chatbot
- Managing customer acquisition with a small team
- Keeping outreach active without relying on generic templates
Why It Matters
For founders and small teams, customer acquisition can become fragmented across social monitoring, outreach tools, content platforms, SEO software, and website chat systems. Finding relevant conversations is often manual, while writing personalized messages and maintaining a consistent content presence can take significant time.
OneUp Today brings these activities into a multi-agent workflow focused on finding and responding to relevant customer conversations. The platform can monitor high-intent discussions, score potential opportunities, draft personalized outreach from the context of a conversation, prepare public replies, create content for multiple platforms, support SEO work, and capture leads through a website chatbot.
The human approval layer remains central to the workflow. Messages, replies, and posts stay as drafts until reviewed, allowing founders and teams to keep control over what is sent while using AI to reduce the manual work involved in discovering and responding to potential customers.
Find Conversations, Draft Responses, and Build Customer Acquisition From One Place
Monitor Reddit for high-intent customer conversations, identify and score potential leads, draft personalized DMs and public replies in your own voice, review every message before it is sent, create content for Reddit, X, LinkedIn, Instagram, Threads, Facebook, YouTube, TikTok, and GitHub, support SEO content workflows, capture leads through a website chatbot, and manage AI-assisted customer acquisition through one centralized platform.